1/19/2024 0 Comments Enterprise social listening tools![]() ![]() Request a Free sample to learn more about this report. Thus, the COVID-19 pandemic boosted the adoption of new technology and is projected to impel the market growth in the near future. For instance, in March 2020, CrowdTangle, a Facebook-owned social media monitoring tool, launched its new search tool and regional dashboards to help students and journalists track down COVID-19-related information on evolving web trends.In addition, social monitoring tools offered a real-time dashboard and enabling the tracking of crucial trends and insights to observe the widespread impact of COVID-19. The impact of the COVID-19 pandemic became a popular topic on social media platforms, with more than 24 million posts shared in the past two months. Additionally, according to Twitter, coronavirus-related tweets were being shared every 45 milliseconds, and #coronavirus is one of the trending hashtags of 2020. reported that messaging increased by more than 50%. For instance, in March 2020, Facebook, Inc. ![]() The stay-at-home mandate resulted in increased opportunities for media monitoring software providers. ![]() The COVID-19 pandemic highly impacted the work culture across various industry verticals. Outbreak of COVID-19 Uplifted the Product Demand Backed by Rising Usage of Social Media Platforms According to Internet World Stats, the number of Facebook users is likely to reach around 2.22 billion globally in 2020. In addition, the rising demand for digital platforms, such as online magazines, newspapers, and e-books, and the advent of social media platforms are likely to fuel the growth of the market. The rising investments in digital advertising and increasing internet penetration are likely to drive the market growth. In the current era, the demand for monitoring tools among enterprises is growing, owing to robust digitalization and the rising adoption of web & social media platforms by end-users. The global media monitoring tools market size was valued at USD 3.96 billion in 2022 and is projected to grow from USD 4.63 billion in 2023 to USD 13.40 billion by 2030, exhibiting a CAGR of 16.4% during the forecast period. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |